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Privacy Policy

Petco.com Privacy Policy

Last updated: January 4, 2022

This Privacy Policy describes how Petco Animal Supplies Stores, Inc. and its divisions or affiliates (collectively, “Petco,” “we” or “us”) collect, use, and share personal information in the course of operating our business. It also describes the privacy choices and rights available to you.

This Privacy Policy applies to the personal information we collect in association with your interactions with us. This includes, but is not limited to, when you use our desktop or mobile websites (“Sites”); use our mobile applications (“Apps”); shop, visit, or attend events at our stores, clinics, or other locations (“Stores”); and/or make purchases, schedule appointments, or otherwise transact with us. This also includes when you interact with us via social media or other third-party sites, such as Facebook, Twitter, and Instagram, as well as when you view our online advertisements or emails; interact with our authorized service providers, business partners, and vendors; contact or communicate with us via phone, email, or other methods; and when you interact with us offline (“Offline Services”). The Sites, Apps, Stores, and Offline Services are collectively referred to in this Privacy Policy as the “Services.” By using or accessing the Services, you agree that you have read and agreed to the collection, use and sharing of your personal information as described in this Privacy Policy, and you agree to our Terms of Use, which are incorporated by reference. If you do not agree, please do not access or use the Services.

For ease of reference, you may click on the following links to directly access one of the sections of this Privacy Policy:

  1. SUMMARY OF OUR PRIVACY PRACTICES
  2. HOW WE COLLECT YOUR INFORMATION
  3. HOW WE USE YOUR INFORMATION
  4. HOW WE SHARE YOUR INFORMATION
  5. DIGITAL TRACKING TOOLS & INTEREST-BASED ADVERTISING
  6. CALIFORNIA PRIVACY RIGHTS & REPORTING
  7. NEVADA RESIDENTS
  8. HOW TO UPDATE YOUR INFORMATION & COMMUNICATION PREFERENCES
  9. DATA SECURITY
  10. TRANSFER OF DATA FROM OUTSIDE THE UNITED STATES
  11. CHILDREN
  12. EXTERNAL CONTENT, LINKS, AND PLUG-INS
  13. PUBLIC FORUMS
  14. CHANGES TO THIS PRIVACY POLICY
  15. CONTACT US

1. SUMMARY OF OUR PRIVACY PRACTICES

We collect personal information when you use our Services, when you interact with us, and from our business partners and other authorized third parties. The table below summarizes the categories of personal information we collect; the sources from which we collect this information; how we use the information; and the categories of recipients that receive the information from us. For more information about our practices, please see Sections 2, 3, and 4.

Personal Information We Collect

Sources From Which We Collect the Information

Our Purpose for Collecting the Information

Types of Recipients to Whom We Disclose the Information

Personal Identifiers, such as: Names; postal addresses; email addresses; telephone numbers; device and online or advertising identifiers; IP addresses; information from your government-issued ID; driver’s licenses; signatures; account numbers or identifiers; social media handles; usernames; photos of you or your pet that you send to or share with us

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses we acquire
  • Data analytics providers
  • Marketing and advertising providers
  • Businesses we retain to supplement or verify our customer records, including data brokers
  • Social media platforms
  • Other customers that may provide us your information (to ship you a gift, for example)
  • Our affiliates, business units, and subsidiaries
  • Fulfilling your orders, returns, and exchanges; scheduling and fulfilling your appointments; and providing or registering you for the Services
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Identifying the device(s) you use to access our content
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as financial institutions; IT, cloud, information security and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as pet insurance providers and veterinary clinics
  • Businesses we retain to supplement or verify our customer records, including data brokers
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Financial, Transactional, & Commercial Information, such as: Credit, debit or other payment card or financial account information; payment types; transaction amounts or details; third-party payment methods you use; products or services purchased, obtained, considered, or added to your online shopping cart; available credit amounts and qualifications; purchasing histories or tendencies

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses we acquire
  • Data analytics providers
  • Marketing and advertising providers
  • Businesses we retain to supplement or verify our customer records, including data brokers
  • Social media platforms
  • Financial institutions, payment processors, and other providers of financial products or services
  • Our affiliates, business units, and subsidiaries
  • Fulfilling your orders, returns, and exchanges; scheduling and fulfilling your appointments; and providing or registering you for the Services
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as financial institutions; IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as pet insurance providers
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Browsing Activity & Usage Data, such as: Browsing and search history, and information about your interactions with our Sites, Apps, Stores, emails, and advertisements; Internet Service Providers; mobile carriers; entry/exit URLs; language settings; and time zones

  • You or the devices you use
  • Businesses we acquire
  • Data analytics providers
  • Marketing and advertising providers
  • Social media platforms
  • Our affiliates, business units, and subsidiaries
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Delivering marketing, personalized digital content, and targeted advertising
  • Identifying the device(s) you use to access our content
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Demographic Information, such as: Gender; date of birth; age

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses we acquire
  • Data analytics providers
  • Marketing and advertising providers
  • Businesses we retain to supplement or verify our customer records, including data brokers
  • Social media platforms
  • Our affiliates, business units, and subsidiaries
  • Providing or registering you for the Services
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as financial institutions; IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as veterinary clinics
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Profiles & Inferences, such as: Preferences, interests, and other characteristics related to consumer trends

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses we acquire
  • Data analytics providers
  • Marketing and advertising providers
  • Businesses we retain to supplement or verify our customer records, including data brokers
  • Social media platforms
  • Our affiliates, business units, and subsidiaries
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as financial institutions; IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as pet insurance providers and veterinary clinics
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Location Information, such as: GPS coordinates; latitude and longitude; precise geolocation information; home, billing, or shipping addresses

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses that we acquire
  • Businesses that we retain to supplement or verify our customer records, including data brokers
  • Data analytics providers
  • Marketing and advertising providers
  • Social media platforms
  • Other customers that may provide us your information (to ship you a gift, for example)
  • Our affiliates, business units, and subsidiaries
  • Fulfilling your orders, returns, and exchanges; scheduling and fulfilling your appointments; and providing or registering you for the Services
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors we use to operate our business, such as financial institutions; IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as same-day or curbside delivery providers
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Audio or Visual Recordings, such as: Closed circuit security camera footage from our Stores; call recordings created when you call our customer support line

  • Security cameras deployed in our Stores, distribution centers, parking lots, and headquarters
  • Call recordings created when you communicate with Customer Support
  • Videos, photos, or recordings you provide directly to us for any reason
  • Businesses that we acquire
  • Our affiliates, business units, and subsidiaries
  • Communicating with you and providing customer support
  • Learning about customer trends and interests
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • IT, cloud, information security, and similar technology providers
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

Pet Information, such as: Pet names; breeds; pet dates of birth and sex; pet photos that you upload, send to or share with us; microchip information; pet medical information or records; pet prescription information; pet insurance policy numbers and information; your pet’s vet information; and other health-related information for your pet

  • You or the devices you use
  • Businesses that provide services in partnership with us or on our behalf
  • Businesses that we acquire
  • Social media platforms
  • Other customers that may provide us your pet’s information (to ship you a gift, for example)
  • Our affiliates, business units, and subsidiaries
  • Fulfilling your orders, returns, and exchanges; scheduling and fulfilling your appointments; and providing or registering you for the Services
  • Administering the Pals Rewards Program and similar offerings
  • Communicating with you and providing customer support
  • Improving our products and services, and analyzing our performance
  • Learning about customer trends and interests
  • Administering contests and promotions
  • Delivering marketing, personalized digital content, and targeted advertising
  • Preventing fraud or harm to us or others; protecting assets; and maintaining security
  • Affiliates, business units, and subsidiaries
  • Authorized service providers and vendors that we use to operate our business, such as financial institutions; IT, cloud, information security, and similar technology providers; advertising and marketing partners; analytics providers; and fraud prevention services
  • Third parties we partner with to offer our Services, such as pet insurance providers and veterinary clinics
  • Advisors and consultants
  • Law enforcement, government authorities, insurance providers, and others we deem reasonably necessary to comply with the law and protect the rights and property of Petco, you, and others
  • Successors to all or part of our business

2. HOW WE COLLECT YOUR INFORMATION

Information You Provide to Us

We collect your personal information when you provide it to us, such as by purchasing products from us; using or registering for our Services; providing reviews or ratings of our Services; or when you otherwise contact or communicate with us. This includes your name, address, email address, telephone number, gender, date of birth/age, payment information, vehicle information, social media information, online usernames or account identifiers, and location information. We also collect certain personal information from you in connection with specific interactions you have with us. For example:

  • When you complete a transaction with us, or register for the Services. If you purchase something from us, we collect the personal and payment information that you provide to facilitate the transaction, and which we need to fulfill your transaction. This includes information such as your name, address, phone number, email address, and payment card information, which we use to fulfill your orders; process returns; schedule vet, grooming, and training appointments; and provide you the Services. We collect emergency contact information if you use Services such as grooming or training. If you choose to use our curbside pick-up program or similar pick-up options we may offer, we also collect your vehicle’s make, model, brand, color and/or size, as well as your location information, in order to fulfill your order. In the event you would like to return or exchange a purchase made with us, we collect information from your government identification (such as your passport, driver’s license or state identification card), including your ID number; issuing state and country; name; address; birth date; expiration date; phone number; and the ID barcode. If you sign up for any of our veterinary, training, grooming, pet insurance, or other wellness services, we collect additional information, such as your pet’s name, breed, date of birth, microchip information, medical information or records, information about your prior vet visits with us or others, and other health-related information for your pet.
  • When you participate in the Pals Rewards Program or similar offerings If you sign up for our loyalty programs and subscriptions, such as the Petco Pals Rewards Program. (the “Pals Rewards Program”), we collect your contact information in order to provide you with and facilitate the programs, track your eligible purchases, and provide rewards, points and other related offers via your membership. For example, we will collect your name, address, email address, and telephone number in order to enroll you in the Pals Rewards Program, and to communicate with you about your rewards, discounts, and benefits. California residents can read more about these programs in Section 6 (“California Privacy Rights & Reporting”). If you already have a Pals Rewards Program ID number when you use our Services online or in the Apps, we may ask you to provide your Pals ID number so we can better coordinate our records and services for you.
  • When you create an online account, or download or use our Apps. If you choose to create an account on our Sites, or download or use our Apps, we will collect your name, email address, address, telephone number, Pals ID number, payment information, online usernames or other account identifiers, and information about your transactions with us. If you choose to upload pictures of yourself or your pet, we will collect those items. You are not required to upload pictures to our Sites or Apps.
  • When you contact us, or interact with us online, via social media, or in our Stores. If you contact us through email, one of our Sites, social media, our customer service telephone numbers, or otherwise, we collect your name, email address, online usernames or other identifiers, telephone number, location, date of birth/age, a recording of your call, your pet’s information, and other information you choose to provide during our interaction. We will also collect this information if you choose to participate in a survey, contest, or promotion with us or our business partners. If you interact with us online, or on social media platforms such as Facebook, Twitter, or Instagram, we may collect your name, online usernames or other account identifiers, email address, and any media or information (such as photos) that you choose to share with us on those platforms, or that you tag us in. From time to time, we may facilitate online or publicly posted petitions, or engage in similar advocacy activities, intended to influence government officials, news publications, or other advocacy targets on topics that may be important to our customers and Pet Parents. If you choose to sign such an online petition or similar advocacy form, we will collect the personal information you provide at that time, such as your name, email address, postal address, telephone number, and overall information about your participation in the petition. In addition, some of our Stores use video cameras in and around areas open to the public and our guests, in order to prevent fraud, secure our premises, optimize our Store layouts, and improve operations. We do not use facial recognition software in these security cameras. However, if you visit our Stores, we may collect video footage of you through these security cameras. We may use customer satisfaction surveys and product review tools facilitated internally or via third-party vendors, which allow you to review our products online, via email, or using your mobile device. If you opt to participate in such features, we will receive your review in the format you submit it, as well as personal information that correlates with your review, such as your email address, Pals ID number, your transaction history, and other information you submit with your review.

Automatically Collected Information

  • Device & online information collected by digital tracking tools. Like many businesses, we use digital tracking tools such as browser cookies, flash cookies, pixel tags, server logs, and web beacons to automatically collect information when you use our Sites and Apps; when you interact with our emails; and when you engage with our digital offerings. We also partner with third parties that place tracking tools on our Sites, Apps, emails, and advertisements, in order to facilitate advertising, tracking, analytics, and performance measurement. These digital tracking tools collect information about your activities over time on various digital platforms and services offered by us or others. These tools collect, for example, your browser type and settings; device attributes such as type and model; operating system; software and hardware information; IP address; mobile device identifiers; advertising identifiers; unique device and online identifiers including device serial numbers, IMEIs and UDIDs; Internet Service Providers; mobile carriers; entry/exit URLs; your clickstream through our Sites and Apps; your clicks within and other interactions you have with our emails; language settings; time zones; other software or services in use; and your geolocation, GPS location, on-Site shopping location, or other location information as described more fully below under “Location Information.” We also automatically collect information about your use of our online platforms and offerings, including the date and time you visit; the areas or pages that you visit; the amount of time you spend viewing or using the Sites or Apps; the number of times you return to the Sites or Apps; clickstream or usage data from our Sites, Apps, and advertisements; other sites or mobile applications that you may visit; and your interactions with our promotional or transactional emails, advertisements, online content, and texts from us or our business partners. For more information on your choices related to digital tracking tools, please see Section 5 (“Digital Tracking Tools & Interest-Based Advertising”).
  • Location information. If you access the Sites or Apps online, we may automatically detect your location so that we can help you find Services in your general area. We may, depending on your device, application, and operating system settings, directly collect precise geographic location information and sensor data via GPS, cellular network information, and other location-based features, including the latitude and longitude of your device, as well as date and time. Most browsers and devices allow you to disable collection of your precise geolocation. Please visit your browser’s or device’s “Help” or “Settings” menu for more information.
  • Information you integrate from other online platforms. When using the Services, you may be given the option to sign into or connect to your social networking or other online accounts, such as Facebook, Twitter, your email provider, your mobile device provider, or similar online platforms. If you choose to integrate your use of our Services with any external platforms, we and those platforms automatically collect, receive, and use personal information about you based on your registration and settings with those services. Such information may include your name, social media usernames or similar unique identifiers, address, email address, IP address, unique device and online identifiers, pet information, photographs you share, location information, and your social media or account profile information. Some online platforms may combine information they collect from your interaction with the Services, with information they collect from other sources. Please see Section 12 (“External Content, Links, and Plug-Ins”) for more information. It is your choice whether to sign into or connect your other online accounts with your use of our Services. Your use of any external platforms is subject to those platforms’ privacy policies.

Information Collected from Other Sources

We also obtain personal information from third parties who have the right to provide such information to us. For example, if we acquire another business that you have shopped at or visited, that business may provide us your personal information as part of our acquisition. In addition, we acquire certain information from data brokers and other third parties, including address information that we use to validate or update your postal address or prevent fraud; demographic and lifestyle information (such as the size of your household, age, and gender) to help us analyze our business’ performance or improve the Services; and information about your online and offline transactions and purchases to help us analyze or improve the Services. We also receive personal information, such as your name, address, phone number, email address, transaction details, and pet information, from our business partners when you participate in joint marketing promotions, events, transactions, or similar partnerships or Services we offer with third parties with whom we share a joint venture or similar business relationship.

3. How We Use Your Information

We collect, use, retain, and share personal information collected from or about you for the following purposes:

  • To provide and improve the Services. For example, we use your personal information – such as your address and transaction details – to fulfill, validate, manage, deliver, and/or track your orders and transactions; process payments; process and verify returns and refunds; to provide and improve our Services; to facilitate curbside pick-up and delivery services; and to facilitate the treatment of your pet. We also use personal information to analyze and improve the performance, usage and operations of our Services using internal or external software and tools; to better understand who is using the Services and how; to improve our marketing; to administer the Pals Rewards Program; and to develop new offerings.
  • To communicate with you. For example, we use your personal information – such as your email address, telephone number, address, online usernames, and other contact information – to respond to your inquiries; to provide you with information about your account, purchases, transactions, and our Services; to conduct surveys, sweepstakes, contests, focus groups, and promotions; to provide you information about or access to your pet’s medical records; to schedule or communicate with you about veterinary, grooming, or training appointments and Services; to engage with you over features such as product ratings or reviews; to provide you marketing and advertising by email, mail, telephone, text message, push notifications, and across other websites, mobile applications, social media, and online services as appropriate; and to otherwise communicate with you as needed or permitted to run our business.
  • To deliver personalized advertising and other information we think may be of interest to you. For example, we use your personal information – such as your IP address, location, and device identifiers – to help us or our business partners deliver interest-based advertising and content that is tailored to your individual interests. We, or our service providers, partners, vendors, or affiliates, may provide this content via email, mail, telephone, text message, push notifications, and/or across other websites, mobile applications, social media, or online services, as appropriate. We also may use your personal information to enhance and personalize your online and in-Store shopping experiences, and to recognize or welcome you to the Sites or Apps. In addition, we and our vendors use your personal information to evaluate your potential eligibility for and interest in special offers, such as Petco Pay. If you choose to participate in a publicly posted or online petition (or similar advocacy activities), we may use your personal information for marketing to and contacting you regarding similar subjects we think may be of interest to you. Please visit Section 5 below (“Digital Tracking Tools & Interest-Based Advertising”) for further information on how to opt out of certain interest-based advertising. California residents may refer to Section 6 (“California Privacy Rights & Reporting”).
  • To perform business reporting, analysis, and research. For example, we use information about your transaction history with us, your location, and information about your use of the Services to engage in reporting, analytics, and research that helps us operate or improve our business. This includes metrics measuring the performance of our marketing efforts and advertisements that you may see or receive. To assess our business and marketing performance, we and our vendors also may combine, supplement, and update the personal information we collect from and about you, with information collected offline, across other computers or devices that you may use, and from external sources. We also use your information to better understand who is using the Services; to develop new offerings; and to help us analyze and improve the performance, usage and operations of our Services overall. We use external software providers and tools to help us perform these analytics.
  • To prevent fraud, comply with applicable law, protect our business, and other purposes. For example, we may use your name, contact information, IP address, and other personal information to protect the security or integrity of the Services and our business; to prevent fraudulent activity; to investigate potential security incidents; to assist law enforcement; to protect our rights and/or the rights of third parties; and/or to comply with our legal or regulatory obligations. We may also use and share aggregated, anonymized, or de-identified personal information for any legally permissible purpose.

4. HOW WE SHARE YOUR INFORMATION

We may share or disclose the personal information we collect from or about you. We will share or disclose your information when we notify you or obtain your consent; when our service providers or vendors need to receive or process such information in order to provide a business service in partnership with us; and/or in any of the below contexts.

  • Affiliates and related entities. We will share your personal information with our affiliates, business units, and/or subsidiaries for business, operational, promotional, marketing, or other purposes consistent with this Privacy Policy.
  • Veterinary and pet insurance providers. We will share your personal information and/or your pet’s information with another veterinary care provider, if doing so will help facilitate treatment of your pet (such as in the event your pet experiences a medical emergency). If you express an interest in and/or obtain pet insurance, we share your personal information with pet insurance providers and/or brokers to facilitate your transaction and market the Services.
  • Service providers, business partners, and vendors. We share your personal information with service providers, business partners, and vendors that we use to perform business, professional, or technical support functions for us, or that otherwise help us operate our business. For example, we share your personal information with third parties who assist us with shipping, delivering, and fulfilling your orders; processing and responding to your inquiries; advertising and marketing the Services; analyzing the effectiveness of our marketing and advertising; processing your payments; administering the Pals Rewards Program; and maintaining our IT systems. These recipients include advertising networks, digital tracking tools, and data analytics providers. In addition, if you participate in a publicly posted or online petition we are involved with, we may share the personal information you provide with our advocacy targets, such as government officials, news publications, legislators, and others. Likewise, if you participate in such a co-branded, co-sponsored, or jointly presented promotion, product, contest, survey, voting feature, or service, your personal information will also be subject to those parties’ privacy policies. We also may share aggregated, anonymized, or de-identified information with third parties where permissible under applicable law.
  • Surveys, sweepstakes, contests, focus groups, and similar promotions. If you choose to enter into or participate in one of our surveys, sweepstakes, contests, focus groups, or other promotions, we may disclose your personal information to third parties, regulators, or the public in connection with the administration of these items; as required by law; as permitted by the official rules; or otherwise in accordance with this Privacy Policy.
  • Sales or transfers of businesses or assets. We may sell or purchase assets during the normal course of business. If another entity acquires our business and/or of any of our affiliates, personal information we have collected about you may be transferred to such entity. In addition, if any bankruptcy or reorganization proceeding is brought by or against us, such information may be considered an asset of ours and may be sold or transferred to third parties.
  • Legal, regulatory, and compliance purposes. We may disclose personal information we collect from or about you to the government, insurance providers, fraud prevention services, or to other third parties. We share your information with these parties to comply with applicable laws; regulations; governmental and quasi-governmental requests and investigations; court orders; subpoenas or other legal process; and to defend ourselves in legal matters. In addition, we share your information with our fraud prevention services during the return or exchange process. This includes but is not limited to your transaction details and information from your government-issued identification, such as ID number; issuing state and country; name; address; birth date; expiration date; phone number; and your identification’s barcode. We also may share your personal information with law enforcement, regulators, and government authorities in connection with suspected illegal or fraudulent activity associated with our Services; to protect against harm to us, to the Services, or to others; to detect security incidents; and/or to defend ourselves in legal matters.

5. DIGITAL TRACKING TOOLS & INTEREST-BASED ADVERTISING

Certain parts of our Sites and Apps use cookies and other digital tracking tools to deliver more relevant advertising to you, to perform analytics, and to link data collected across other devices, websites, and apps you may use. These tools help us improve your shopping experiences, deliver personalized advertising, improve our operations, and save you from having to re-enter information each time you visit our Sites or Apps. Some of the tools we use are operated by third parties such as Google Analytics (which use cookies and similar technologies to collect and analyze information to understand the use of our Sites and Apps, and to report on activities and trends). You can learn about Google’s practices here, and you can remove Google Analytics from your browser by installing the Google Analytics browser add-on, available here. In addition, our Sites use third-party tools known as “session replay” technology, which allow us to understand how users interact with our Sites. These tools recreate a “replay” of a user’s online experience, including clickstream and other interactions with our content, which we use to de-bug our Sites, perform analyses, and improve our operations. Our digital tracking tools may also collect information regarding your use of other websites, applications, and online resources. We also use third-party advertising networks to serve ads on our behalf on our own Sites and Apps, and on third-party Sites and Apps. These networks may collect information about your visits to our platforms in order to provide you with ads about goods and services that may be of interest to you. They also may keep track of your interaction with our ads and your visits to our Sites and Apps.

Some browsers or operating systems allow you to adjust your settings to limit certain tracking or to decline cookies. You can refer to your browser’s or operating system’s website or “Help” section for more information on how to delete and/or disable cookies, and options for controlling your tracking preferences. Some browsers offer a “Do-Not-Track” feature. We may not respond to Do-Not-Track requests or headers from some browsers. Please note, you may need to separately disable cookies on each browser and device you use to access the Services. If you choose to opt out of personalized advertising, you will still continue to receive generic advertising. If you disable, delete, or block cookies, you may not be able to place orders or use all of the features on our Sites or Apps. If you disable, delete, or block cookies, not all of the tracking described in this Privacy Policy will stop, and you will still receive generalized advertising. To learn more about the use of cookies and other technologies used to deliver more relevant advertising, and to know your choices with respect to collection and use of the data by these external tools and participating companies, please visit the Digital Advertising Alliance’s opt-out pages, available here and here. You can also download the free “AppChoices” app from the Digital Advertising Alliance to control how much information about your interests is used for in-app advertising on your mobile device by participating companies. More information is available here from the Digital Advertising Alliance.

6. CALIFORNIA PRIVACY RIGHTS & REPORTING

If you are a California resident, this section applies to you. The California Consumer Privacy Act (“CCPA”) and the Shine the Light law afford California residents certain rights with respect to their personal information. The CCPA defines “personal information” as any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. The CCPA gives California residents the following rights related to their personal information:

  • Right to Know: You have the right to request that we disclose the categories and pieces of personal information we have collected about you, the categories of sources from which your personal information was collected, our purpose for collection, and the categories of personal information we disclose and to whom.
  • Right to Delete: You have the right to request that we delete your personal information, subject to certain exceptions.
  • Right to Opt Out of Sales: You have the right to request that we do not “sell” your personal information to third parties. We share certain personal information with third parties in exchange for valuable consideration, which may meet the CCPA’s definition of “sell.” We “sell” personal information under the CCPA for the commercial purposes of obtaining insights, analytics, marketing services, and for other valuable services provided to us by third parties. These third parties help us enhance your experiences with us, provide more relevant advertising, improve our ability to serve you, and keep you aware of our products, services, and offers. We do not knowingly sell the personal information of minors under the age of 16.
  • Right to Opt Out of Financial Incentives: You have the right to opt out of the Pals Rewards Program at any time, and any other financial incentive programs we may offer, as described below in our Notice of Financial Incentives.
  • Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your privacy rights. We respect your privacy rights and we do not discriminate against individuals for exercising their rights under the CCPA.

The table in Section 1 summarizes for the preceding 12 months the categories of personal information we have collected; the sources from which we collected this information; the business or commercial purpose for the collection; and the categories of recipients to whom the information was disclosed.

How to Exercise Your Right to Know and Your Right to Delete

If you are a California resident, or an authorized agent acting on behalf of a California resident, and you wish to exercise the Right to Know or the Right to Delete, you may submit a request through our webform by calling us at (866) 683-1102, or by emailing us at privacy@petco.com. You may submit a Right to Know and/or a Right to Delete request at no charge up to two times every 12 months.

When you submit a Right to Know or Right to Delete request, we will verify your identity by matching the information provided by you with the information we have in our records. In some cases, we may need to request additional information in order to verify your identity, or where necessary to process your request. If we are unable to adequately verify your identity or the legitimacy of your request, we will notify you or the requester. If you fail to timely respond to our request to verify your identity, your request may be denied. Please note that, even if your Right to Delete request is granted, we may retain certain limited personal information where necessary under applicable law, such as to fulfill a contract with you, to comply with other laws, to prevent fraud, for dispute resolution, to protect information security, and to enforce our Terms of Use and other agreements.

You may submit a Right to Know or Right to Delete request on your own behalf, or you may designate an authorized agent to make a request on your behalf. If an agent submits a Right to Know or Right to Delete request, the agent must present signed, written authorization to act on your behalf. You will also be required to independently verify your own identity directly with us, and to confirm with us that you provided the agent permission to submit the request. This verification process is not necessary if your authorized agent provides documentation reflecting that the agent has power of attorney to act on your behalf under California Probate Code sections 4121-4130.

How to Exercise Your Right to Opt Out of Sales

If you are a California resident, or an authorized agent acting on behalf of a California resident, and you wish to exercise the Right to Opt Out of Sales, please scroll to the bottom of this webpage or our homepage, and click the link titled “California Residents – Do Not Sell My Personal Information” to opt out, using our webform. You may also call us at (866) 683-1102, or email us at privacy@petco.com for assistance. If an authorized agent submits the request, they must provide us a signed, written authorization to act on your behalf. To process your request, our privacy vendor will place a cookie on your browser to automatically prevent the sale of your personal information when you use that browser to visit Petco.com. You will need to submit a separate Opt Out of Sale request on each browser and device that you use to visit Petco.com. Please note that after we process your request, you may still see advertising regarding our products and services. This advertising is designed for a general audience, or it may be delivered by service providers in ways that do not involve sales of your personal information.

Notice of Financial Incentives

We currently offer price discounts, coupons, services and other perks for members of our loyalty, rewards and subscription-based programs (including but not limited to the Pals Rewards Program); large volume customers; mobile or online customers; repeat customers; members of our mailing lists; and customers who have signed up for Petco-branded credit cards (collectively, “Offers”). To participate in these Offers, you may provide us with some personal information, such as identifiers and financial information (e.g., name, address, email address, phone number, credit/debit card number, credit history or qualifications) and in some instances, health and other information about your pets. The details of each Offer are described in the materials outlining that specific Offer. There is no obligation to participate in our Offers, and you may opt out at any time.

We provide these Offers to enhance our relationship with you, and so you can enjoy more of our Services and products at a lower price. We invest heavily in our marketing and brands, in part, so we can provide such Offers to our customers. The value to our business of any individual’s personal information is dependent on a number of factors, including, for example, whether and to what extent that person takes advantage of any Offers, whether and to what extent they opt out of any Offers, and whether we are able to enhance the data through our efforts. However, customer data is valuable to our business only when it is combined with a sufficient number of other data and after it is enhanced by our efforts. Our ability to create any value from the Offers is heavily based on our ability to leverage our intellectual properties and enhance the data. To the extent we create overall value to our business from our Offers that could be directly or reasonably related to the value of customer data, the method for calculating such value would include: (1) the expenses associated with the Offer, including the provision or imposition of any financial incentive or price or service differences, such as our intellectual property, data analytics, and marketing operations; (2) the expenses related to the collection, retention and enhancement of customer’s personal information; and (3) all other expenses reasonably related to the programs. We make the preceding good faith estimate only for California residents and for the limited purpose of complying with the CCPA. You can opt into, or opt out of, our Offers at any time by contacting us using one of the methods listed in Section 15 below (“Contact Us”).

CCPA Reporting Metrics

Each year, we compile and publish information about the number and types of CCPA requests we receive. Please click here to view this information.

California’s ‘Shine the Light’ Law

Under California’s “Shine the Light” law, a California resident with whom we have an established relationship has the right to request information about our disclosure of personal information to affiliated companies or third parties for their direct marketing purposes, within the immediately preceding calendar year, subject to certain exceptions. To exercise this right, please contact us by writing to us at Petco, 10850 Via Frontera, San Diego, CA 92127, Attn: Privacy Team: Shine the Light.

7. NEVADA RESIDENTS

Nevada residents have the right to request that we do not sell certain personal information to select third parties for monetary consideration, even if their personal information is not currently being sold. If you are a Nevada resident and wish to exercise this right, please email us at privacy@petco.com.

8. HOW TO UPDATE YOUR INFORMATION & COMMUNICATION PREFERENCES

You may correct or update certain personal information that we collect from you by editing your information and preferences on the "My Account" page of our Sites or Apps, or by using one of the methods listed in the “Contact Us” section below.

To change your communication preferences, please follow the instructions below:

  • Email Promotional Offers. If you do not want to receive emails from us regarding special promotions or offers, you may (i) click the unsubscribe link in the footer of any of our promotional emails; or (ii) contact us using one of the methods in the “Contact Us” section below. Please note, you may still receive transactional emails from us. For example, if you have earned benefits or points through the Pals Rewards Program, you will continue to receive transactional emails from us regarding your participation in the Program.
  • Direct Mail Promotional Offers. If you do not want us to send you any promotional offers through the mail, you may contact us using one of the methods listed in the “Contact Us” section below. To opt out by email or mail, please include “Do Not Mail” in the subject line so your request can be properly directed.
  • Mobile/Telephone Promotional Offers. If you no longer wish to receive text messages from us, you can (i) follow the instructions provided in those messages or otherwise reply STOP; or (ii) contact us using one of the methods listed in the “Contact Us” section below.
  • Push Notifications. When you use the Apps, you may receive push notifications. If you prefer not to receive push notifications, you may adjust your settings on your mobile device to control whether you want to receive these alerts.

Your instructions to limit the use of your information for these purposes will be processed as soon as reasonably practicable.

9. DATA SECURITY

We have taken certain physical, administrative, and technical steps designed to safeguard the personal information we collect from and about our customers. However, please be aware that despite these measures, no e-commerce platform, website, application, or system is 100% secure. You should take reasonable steps to protect your personal information against unauthorized access to your password, phone, and computer by, for example, signing off after using a shared computer; choosing a unique password for each account that no one else knows or can easily guess; and keeping your log-in and password private. We are not responsible for any lost, stolen, or compromised passwords or for any activity on your account via unauthorized password activity.

10. TRANSFER OF DATA FROM OUTSIDE THE UNITED STATES

We are located in the United States, and therefore collects, processes, and stores your information in the United States. If you use any of our Services from outside of the United States, personal information that we collect from or about you will be transferred to and stored on servers inside the United States. Your use of the Services or provision of information to us constitutes your consent to the collection, transfer, use, processing, sharing, and storage of your information in the United States.

11. CHILDREN

Our Services are directed at a general audience and are not targeted to children. We do not knowingly collect personal information from children. If we learn that we have collected personal information from an individual under age 16, we will use reasonable efforts to promptly remove such information. If you believe that we may have information from a child, please contact us at privacy@petco.com.

12. EXTERNAL CONTENT, LINKS, AND PLUG-INS

The Sites and Apps may have links to external websites or applications, which may have privacy policies that differ from our own. We are not responsible for the practices of such third parties. The Sites and Apps may also offer you the ability to interact with social plug-ins from external social media sites, which may allow us and/or the social media site to receive personal information from or about you. In some cases, we may know that you clicked on a social media plug-in, such as a Facebook “Like” or Twitter “Follow” button, and we may receive other information from the social media sites. Similarly, if you have previously provided personal information to an external party operating a plug-in on the Sites or Apps, then such external party may recognize you on our platform. Your use of social network plug-ins is subject to each social media site’s privacy policy, which may be different from ours, so please read these policies carefully. As with linked sites, we have no control over the information that is collected, stored, or used by social network plug-ins, and we are not responsible for the practices of such sites.

13. PUBLIC FORUMS

Any personal information you choose to disclose on public blogs, discussion or message boards, in chat rooms, interactive forums, ratings or reviews, on other external websites that we may link to, or on other public areas on the Sites or Apps, becomes public information. Please exercise caution when disclosing personal or other information in public areas. We are not responsible for the personal information you choose to post in a public forum. To request removal of your personal information from our Sites or Apps, you may contact us using one of the methods listed in the “Contact Us” section below.

14. CHANGES TO THIS PRIVACY POLICY

We reserve the right to make changes to this Privacy Policy at any time. When we do, we will post the changes on the Sites or Apps. Please visit this page periodically so that you will be apprised of any such changes. If we change the Privacy Policy in a material way, we will provide appropriate notice to you.

15. CONTACT US

If you have any questions or comments regarding this Privacy Policy or any of the practices described herein, you can contact us by calling Customer Support at (877) 738-6742; emailing us at privacy@petco.com; or writing to us at Petco, 10850 Via Frontera, San Diego, CA 92127, Attn: Privacy Team.