I love this whitening shampoo. My shih tzu puppy, Luna gets all messy being so low to the ground. She loved having a wash with this amazing stuff. The neatest part was she was brindle before the wash but she was brindle and white afterwards!

This is a great pet shampoo. It lathers well, so you dont have to use a ton and smells great. It leaves my dogs coat aoft and shiny. The price is affordable, especially for the quality

I received Paul Mitchell Pet Super Bright Shampoo free in exchange for my honest review. The claim is it is enhanced with illuminating pigments and slow vera to leave your dogs coat sparkling and shiny. I was definitely skeptical but I have 5 dachshunds so happy to give it a try. I love that it does not smell like a dog shampoo. Has a light not overpowering smell. Lathered well and rinsed out easily. When my dachshunds fur was dry I was absolutely stunned. All their coats looked shiny and clean but my white and red piebald dachshund fur practically gleaned. Best he has ever looked. My long haired dachshunds fur came so clean and he is only 17 weeks but this is the softest and shiniest he has ever been. I used an oatmeal shampoo in previous baths none of my dogs have ever had such s noticeable difference in their coats from a shampoo. Honestly I did not believe this shampoo would really brighten their coat but it did. My shorthair red piebald's coat is very shiny and so and my black piebalds fur is ridiculously shiny. Love this shampoo. Highly recommend you try it.

This ia an amazing shampoo, it is good quality and i love how it smells. It really does get the coat shiny and bright and i love the purple packaging. 15.99 on the website is a good price for the shampoo because it's good quality and works very well

As a longtime lover of Paul Mitchell for myself I was very excited excited to try this shampoo for pets. You don't need to apply much, it father's really well and leave your pup feeling refreshed, smelling great and looking great.

Cute packaging good consistency don't know how much it coast smells like lavender but not pungent. Good size bottle and lathers nicely easy to rinse

Paul Mitchell Pet Super Bright Shampoo is an excellent choice for enhancing the coat of light-colored pets. Its gentle formula effectively cleanses while brightening white and light fur, leaving it looking vibrant and shiny. Pet owners appreciate its pleasant fragrance and how it maintains the coat's softness without irritation. Overall, it's a top pick for keeping your pet's coat clean and radiant.

Smells amazing! I have three big dogs, and only needed half of what I use with regular dog shampoo. It lathered so nicely and I love the bottle too, plan but pretty!