Like you, we consider our dogs and cats to be members of our family. In fact, it was our beloved, large breed Airedale, Blue, who inspired us to start the Blue Buffalo Company. To us, Blue was the best pal to ever wear a collar. He loved being at the center of every family gathering, and was one of the most enthusiastic greeters in the entire canine kingdom. After Blue had his first bout with cancer, we became acutely aware of the importance of ingredient quality and we were amazed to learn that some of the best-known pet foods contained ingredients that we would never feed a family member. That prompted us to create a pet food that used only the finest natural ingredients...the kind that a health-concerned Mom would select for a member of her family. Once we perfected our recipes, we went a step further and
added our exclusive LifeSource® Bits. A precise blend of
antioxidants, vitamins and minerals selected by holistic
veterinarians and animal nutritionists, LifeSource Bits are
"cold-formed" to preserve their potency. This enables dogs
and cats to enjoy the full benefits of these important
supplements and makes BLUE unique among all pet foods. We welcome you and your furry family members to Blue Buffalo, and hope that your dogs and cats will enjoy the health benefits of BLUE for years to come.