Like you, we consider our dogs and cats to be members of our family. In fact, it was our beloved, large breed Airedale, Blue, who inspired us to start the Blue Buffalo Company. To us, Blue was the best pal to ever wear a collar. He loved being at the center of every family gathering, and was one of the most enthusiastic greeters in the entire canine kingdom.After Blue had his first bout with cancer, we became acutely aware of the importance of ingredient quality and we were amazed to learn that some of the best-known pet foods contained ingredients like animal by-products, artificial preservatives, corn, wheat and soy. That prompted us to select the finest natural ingredients when creating our pet food…chosen with the same care we know you use when selecting foods for the rest of your family.Once we perfected our recipes, we went a step further and added
our exclusive LifeSource® Bits. A precise blend of
antioxidants, vitamins and minerals selected by holistic
veterinarians and animal nutritionists, LifeSource® Bits are
"cold-formed" to preserve their potency. This enables dogs
and cats to enjoy the full benefits of these important
supplements and makes BLUE unique among all pet foods. We welcome you and your furry family members to Blue Buffalo, and hope that your dogs and cats will enjoy the health benefits of BLUE for years to come.